In terms of content creation and moderation, it's always wise to
tell your audience exactly what you want them to do. One of the
best ways to do that is to modify and test your templates. Provide
calls-to-action that drive traffic to where you want your customers
to go or what you want them to do, whether that be signing up for a
newsletter, downloading content from your company, or visit your
website.
In the video below, Clayton talks about the importance of modifying
your template design,...
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Calls to Action (CTAs) are a very important part
of your blogging program. A great CTA can help you achieve your
goals – whether those goals are to drive traffic to your website,
encourage whitepaper downloads, or sign-up for a webinar. The video
below focuses on some best practices that will help you when
designing and creating CTAs.
Check out this video, so you can begin designing your new
call-to-action today!
When requesting assistance from our Product Support Team, we ask
that you submit a help request. Your help request is
then turned into a case within our system.
Our Product Support Team would be happy to assist you with the
following items:
- How-to questions about use of the platform.
- Blog site enhancements (i.e. template enhancements,
call-to-action improvements, general blog advancement).
- Issue reporting.
- Feature request.
When filling out a new help request, please be sure to include the
following...
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As a Designer, you will need to create a Call to Action (CTA) for
your blog. A CTA is an image that entices the reader or
viewer to make a decision to take the next step based upon the
image.
Here is a list of best practices to keep in mind when designing a
CTA:
-
Create Urgency - The reader should understand
how easy and immediate their action will be.
-
Use Numbers - Digits help make the action very
specific (i.e. prices).
-
Indicate a Specific Action - Tell the reader
exactly what you want them to...
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As a Designer, you can follow standard practice for all Compendium
clients by adding OnClick tracking to all calls to action
(CTAs).
1. Login to
www.compendiumblog.com with your Author
credentials.
2. In the top navigation bar, click
Design --> Template
3. Follow directions below for adding OnClick to
an 'CTA Image'
a. Open the
Components tab --> in the
Sidebar section --> locate
CTA
Image --> select the linked
CTA Image
that will then appear in the second column
b....
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Compendium offers a Web-to-Post functionality that acts as a story
collection and content generation feature.
What is Web-to-Post?
- Web-to-Post (WTP) provides an easy way for your customers to
share their stories and, in turn, create content for your
network.
- WTP allows readers and customers to access and fill out a form
requesting certain information that you have designated. The form
also gives the author the ability to include an image with their
story. Once submitted, the story must be approved...
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As an Administrator, you are responsible for filling out the
Compendium Getting Started Form. After filling out this form with
information about your blogging program, Compendium can begin the
network set-up process.
1. Access the form at a link provided to you within your
Welcome email.
2. Read through the instructions on the Getting Started
welcome page and click 'Get Started!'
3. Step 1 requires general information about your company.
Below are brief descriptions of each item. Click...
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